Everyone's talking about the day that Instagram and Facebook went down (October 2021). Did you notice it? What did you do without social media? To be honest, I didn't notice (the very rare day that I didn't go on much) until my toddler asked for cat reels on...
How do you feel about it? I try not to get too hung up on 'finding my purpose', it feels like a bit of a mystical unicorn to me, like finding a good work-life balance. My purpose is probably closely linked to my passion but I really dwell on it. I do what I do feels...
Please, please, please repurpose your content. Constantly creating new and engaging content is one of the biggest things people struggle with. When you do have to create new content it doesn't have to take all day. For example, if you enjoy creating a weekly blog then...
Social media is no longer about broadcasting. When marketers first started using social media as a marketing channel, there was less content, less noise, and people were willing to click on almost everything they saw on their news feed. Then, we hit content...
Over the past two years, writing has given me the space to help find clarity, work through some difficult patches, make discoveries, reflect on feelings and set intentions. Unsurprisingly, it became my outlet and my personal therapist through all the ups and downs; a...
What a blog is and how it can benefit people with a handmade business? When blogging originally started it was more like a diary that people could read anytime, anywhere. People used to build these lovely little communities in the comments, before there was Instagram...
Is it just me or is life just so much more complicated and so full of stuff? The main thing for me, apart from being a mum, being a freelancer, wife and homeowner, is that I often feel so overwhelmed with trying to keep up with responding to friends and family that...
Energy is something that we feel really drawn to whether it's in person, which is more powerful, or by what you're putting out into the world - it runs through everything you do. But this energy can get a bit lost and crumpled when it's not given the space to thrive....
Online businesses and services exploded during the pandemic and continue to grow. This means that businesses need to work harder to set themselves apart on social media and have high-quality website SEO. Let's take a look at the top content types and their trends in...